The
German healthcare system
has proven to be a strong economic factor. There is a high demand for high-quality products and information. Not only life-expectancy has risen; the demographic change will even foster this process in the years to come. Therefore the importance of medical structures and support will continuously increase.
However, we have seen sustainable changes in the healthcare system and the change will be a constant compagnon in a world with a growing intensity of comprehensive network structures in which communication becomes even more important.
Media Concept
offers long-term expertise in analysis, consultancy and campaigning. We launched more than 100 medications and medical products. Project coordination is done by owners and senior consultants.
As an exclusive
ARGON
partner for Germany, Austria and Switzerland we have created and implemented numerous campaigns in cooperation with our international partners.
ARGON
is the international association of independent healthcare agencies around the world.
Numerous awards reflect the quality standards which have been set and constantly improved over the years. We are especially proud to have been ranked number one in Germany’s only quality ranking study in which more than 300 German companies were asked to evaluate the service and quality of their agencies. Another award was bestowed by AstraZeneca for the world-wide most successful patient information campaign on prostate cancer.
MC Consulting:
Consultation with the Managing Director and Senior Consultant for all project areas, continuously passing a status of all projects
MC Content:
Editing, research, competent and professional journalistic treatment of complex content
MC Direct:
Direktmarketing als zielgruppenspezifische Ansprache, Mailings, Servicecenter, Versand in allen Größenordnungen
MC Education:
Training, cooperation with the University of Applied Sciences Gelsenkirchen, MA Studies Public Relations
MC Evaluation:
Qualitative and quantitative analysis, performance measurement, target-analyzes, continuous documentation, evaluation
MC Events:
All kinds of events, press conferences, workshops, seminars, incentives (s euro incentive.), Training, media training
MC Graphics & Design:
Graphic solutions from concept through planning and design to the finished printing materials and printing
MC Incentives:
Incentives Exclusive for specific target groups / VIPs at home and abroad with selected programs
MC International:
Exclusive Partner in argon Network for Germany / Austria / Switzerland - European and global campaigns
MC Journalism:
Press relations for professional and objective media, press releases, selective media relations, editorial visits
MC Media:
ad campaigns, create schematics, placing advertisements in all media, coordination, processing, handling
MC PosterSessionOnline:
New, comprehensive congress services
MC Publishing:
Publications (print and online) for trade and lay circles - books, magazines, articles, websites
MC Research:
Scientific market, evaluation, and Rezipienten- Gratifikationsstudien in cooperation with the University of Trier
MC Social Media:
Campaigns for trade and lay media
MK Mediaconcept:
IT / IS solutions from a single source - Internet, E-commerce, network solutions, databases, software, training